Education and Expertise
To help Starbucks cement their position as an authority in the cultivation, craft and community of coffee, we wrote and animated a series of educational vignettes for YouTube. These videos detailed the history and geography of coffee, and even offered how-tos on creating the perfect cuppa.
Live Action How-tos
This series of video vignettes designed for YouTube feature a live action barista detailing the proper way to make a perfect pour-over, french press, or latte. We storyboarded each vignette, then filmed them on location while directing a Starbucks barista.