May 16th marked the end of the annual Google Marketing Conference – a three day event attended by marketers and agency employees from around the world. Over the course of the conference, Google announced their newest innovations in the advertising space, and detailed the implications these technologies will have on businesses. We attended this… Read More »
Here at Art & Science, it’s no secret that we love beautiful things – and we aren’t the only ones. The rise of social media platforms like Pinterest, VSCO and (of course) Instagram, has drawn attention to the benefit of products and services that are as visually stunning as they are anything else. Companies are… Read More »
We work with some incredible brands who rely on Shopify to deliver their customers seamless and reliable shopping experience. Don’t get us wrong, we are MASSIVE fans of Shopify as it offers a scalable and efficient solution to retailers looking to drive eCommerce growth. Despite the recent inclusion of multi-currency solution for Shopify Premium customers,… Read More »
At Art & Science, our designers are as analytical as our coders, and our coders are as creative as our designers. Our record over the past ten years consists of creating remarkable brand experiences for some of the newest businesses, to the biggest brands in Canada with our proven customer-centric strategies. Through our continuous success,… Read More »
You’ve just finished designing a masterpiece of a website. Your design team loves it. Your client is thrilled. You can’t wait to see it come to life on the web. You package it up and hand it off to a developer make it happen. You head out early for a celebratory beer (or is it… Read More »
With GDPR now fully-enforceable, marketers need to carefully scrutinize their electronic messaging practices. Is your mailing list exposing your company to the risk of fines? This is Part 2 of a series on Data Protection, Privacy and Compliance. Part 1 discussed criteria that marketers and business owners should consider in determining whether the EU’s… Read More »
Think about the last restaurant you went to… did you check out their online reviews before you went? If you answered yes, you’re not alone. 90% of consumers claim to read online reviews. 88% of them trust online reviews before making a purchase, and 86% of consumers will decide against purchasing if the company has… Read More »
Failure to comply with GDPR could see fines of over EUR 40M. How concerned should Canadian businesses be about this legislation applying to them? This is Part 1 of a series on Data Protection, Privacy and Compliance. Part 2 will provide an actionable checklist of digital measures to achieve GDPR compliance. Today (May 25th, 2018)… Read More »
