Embark
Education savings is a journey
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Turning dreaming into doing for a child’s education
Embark is a leading provider of RESPs in Canada. In a saturated financial solutions market, Embark defined themselves as a trusted guide, supporting students and their families during their complete post-secondary education journey. We were their branding agency on their revised brand, web design, internal launch and integrated marketing campaigns–and we continue to support their ongoing marketing initiatives.
Services
- Brand
- Creative advertising
- Digital marketing strategy
- Web design and development
- Headless architecture
- Integrated marketing campaigns
Industry
Financial Services
See it live at embark.ca)
2024 Honoree
Webby Awards
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2024 WP Engine Headless Project of the Year
WPEngine
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Branding
A brand story that’s both playful and tugs at the heart
Education is a continuous journey–a throughline–which starts with a dream, then planning and saving to make it happen.
Website
An A+ web experience
The Embark website wins hearts, minds, and awards, and focuses on aspiration as much as it educates about RESPs. The winner of the 2024 WP Engine Headless Project of the Year and a 2024 Webby honouree.
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Creative advertising campaigns
Pushing brand recognition into the marketplace
From characters like Piggy Banks to showing how caring is sharing, our creative for Embark campaigns went out to targeted online and out-of-home audiences.
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They’re receptive to our ideas and questions, which makes it feel like they’re a part of our team.
Krista Vriend
VP Marketing & Communications