Toronto Biennial of Art

The Toronto Biennial of Art is a contemporary visual arts event that showcases 72 days of exhibitions, talks and performances to inspire conversation, bring communities together and celebrate artists on a local, national and international level.

As the first event of its kind, they needed a digital experience created from scratch to represent the Biennial, galvanize the city and guide visitors through every facet of the event.

Results

  • Website drew in 77,587 visitors during the event
  • 80% of visitors engaged with multiple pages
  • Site load speeds reduced by 5 seconds