Hermès Canada

When Hermès Canada approached Art & Science to update and modernize their online advertising strategy, we performed a complete audit and overhaul resulting in remarkable improvements in their return on investment.

In the process, we revealed multiple missed opportunities and under-leveraged traffic sources. For example, we noticed a significant number of non-English speaking shoppers visiting the site, so we translated our ads to better serve these growing markets. We also layered in a remarketing campaign to drive qualified shoppers back to the site to finish their transaction process.

Project Facts

  • Complete audit and overhaul of online ad spending
  • 67% increase in online revenue